Project overview
I partnered with an international impact investing organization to improve their website SEO and traffic. I curated a list of target keywords per priority webpage based on gap analysis and ideal ranking opportunities. I was also asked to consult on landing page content strategy and implement a social media marketing strategy for one of their key annual events for women’s economic empowerment. I was also asked to consult on a Spanish-language subsidiary.
Services
- SEO/Keyword research
- Social media event marketing
- Social media research
- Editorial calendar
- Content strategy
Lisette Alvarez 